Mojave

Client: Universal Pictures

Once Upon a Time were asked to develop key art explorations for the film ‘Mojave’, a psychological thriller starring Oscar Isaac and Garrett Hedlund.

THE BRIEF

• Using photography from the film we were asked to the originate key art which would be used for the DVD, Blu-ray and Digital release across all international markets. We developed several concepts which positioned the film as a thriller and captured the physical and psychological battle between the film’s two leads.

The artwork needed to capture these key themes as well ensuring that the title stood out on shelves in-store as well as online.

THE WORK

  • Key Art Explorations
  • DVD & Blu-ray packaging
  • Digital artwork

Client: Universal Pictures

Tags:
Creative
Packaging